From September 27 to 30 in Moscow, Sokolniki Exhibition and Convention Center will host the jubilee XX international exhibition-sale "Craft Formula Moscow. Autumn 2018".
"Needlework Formula", first of all, it is an exhibition that is known and loved! Families come to her for the whole day, they are waiting for her as a holiday, they specially come to her from all over Russia!
Why? Everything is simple
- "Craft Formula" is the largest exhibition in Russia dedicated to creativity and hobbies.
- On it you can find materials for any hobby: sewing, knitting, embroidery, floristry, decoupage, soap making, making dolls, scrapbooking - and much more!
- Due to the scale of the exhibition, you can see what the needlework industry is now. And this is useful not only for amateurs, but also for professionals! The exhibition will help to identify promising areas in the market, see the trends of the season, understand the needs of consumers, build a development strategy.
- The latest and most interesting news: new techniques, materials, tools - and even new types of needlework!
- Communication and inspiration. Among the participants are not only shops, but also creative studios, training centers - and just masters who are ready to share their experiences. And, of course, the most extensive program of master classes for children and adults!
- On the “Needlework Formula” you can not only evaluate other participants in the needlework market, but also find new partners and new sales markets, observe the professional growth of your favorite craftsmen. And for private designers, this is an opportunity to establish cooperation with large holdings and companies.
- The exhibition “Craft Formula” is an inexhaustible source of positive emotions! The opportunity to spend several hours surrounded by beautiful things and creative people.
The main theme of the autumn exhibition: "I am an artist of life!"
This topic of life as a whole, but in the emphasis on creativity - on the artistic direction. Each of us can become an artist, and these are not just words. Drawing is the development of imagination, perseverance, a creative approach, ending with relaxation and the fight against negative emotions. We ourselves are artists - creators of our life, and therefore it is important exclusively our desire and formation - visualization of our dreams. Therefore, do not delay for tomorrow, become artists right now!
Craftswomen wait for each exhibition “Craft Formula” as a holiday, and each time the Craft Formula team does everything to make this holiday a success.
So what has Formula prepared this time?
September 27 at 11.30 we will open the exhibition with a flash mob "I'm an artist!". The main condition for participation is a beret, a bathrobe or an artist’s scarf. And if it will also be with decor - generally wonderful!
September 28 from 10.30 to 18.30 Craft Startup seminar will be held - a community of entrepreneurs and craftsmen focused on professional development and successful business.
Jong Min Ja - a special guest of the exhibition from Korea will hold a master class: making bags using the quilt technique.
Festival "Modern felt"
For the fifth time, the “Needlework Formula” hosts a special event - the “Modern Felt” festival. These are bright and unusual expositions, an exhibition of felt toys, a special space for felt craftsmen who will reveal to you all the rich possibilities of this amazing material - and will make it possible to replenish your wardrobe with unique author's things, especially relevant on the eve of the cold season. And, of course, master classes and training courses await guests, as well as amazingly beautiful catwalks of felt outfits!
Special project "Delicious handmade"
It's no secret that cooking is a huge scope for creativity! We cook every day, and sometimes we want to bring a share of imagination and creativity into this process! For this, there is our special project "Delicious handmade". In the food court you can not only dine with the whole family, but also expand your culinary horizons. And, of course, you can buy delicious souvenirs and healthy eco-products.
Contests
We invite fans of everything magical and fantasy to take part in our contest "Fairytale World" - embroidered paintings depicting a fairy tale plot, fantasy character or landscape.
And children's creative teams will compete in the competition "Teacher's Day." The competition is held in two age categories: children under 11 years old and older students (under 16 years). Winners will receive gifts from ours.
Those who like unusual interiors will surely like the project “Ideal needlewoman’s house”. You can not only see interior ideas for a living room, kitchen, workshop or boudoir from famous designers and handmade masters, but also see the works presented at the needlewoman’s handbag contest.
At the stand of the magazine "Formula Needlework" you can admire the works embroidered according to the patterns from our publication, take a selfie in a special photo corner and participate in the lottery. In addition, this time you can purchase all the available numbers of the "Formula Needlework" directly at the magazine stand! Also at the booth there will be master classes on decor and scrapbooking from the editorial staff of the magazine.
And the stand accepts work on the flash flag "Needlework Flag"! Everyone who brings a butterfly embroidered on a white canvas 20x20 cm to the stand will receive not only a ticket for the current prize drawing, but also a chance to win the main prize of the action - a creative meeting at a dinner with the famous designer Marat-Ka. And we will sew all the butterflies into a large canvas - and hang out the Needlework Flag at the spring exhibition!
Master classes
- one of the highlights of the "Needlework Formula"! They occupy a separate large area, and every day up to 20 classes for adults and children go there simultaneously. Master classes are a great opportunity for mothers and grandmothers to take their children in order to calmly walk around the exhibition. The schedule of master classes is posted on the website www.formularukodeliya.ru, and you can also find it on the Needlework Formula itself. Many workshops can be booked in advance.
The Craft Formula exhibition is a real art therapy! Surrounded by creative, enthusiastic people, everyday worries are forgotten, fresh ideas come to mind, new plans are born, and I want to make my life brighter!
We will be glad to meet you at the autumn exhibition "Formula Needlework". Come, it will be interesting!
Location:
Moscow, 5th Luchevsky Prosek, Building 7, Building 1, Sokolniki Exhibition and Convention Center, Pavilions 4 and 4 4.1 There is a free bus every 15 minutes from Sokolniki metro station, which can also take you to the metro.
Date and time:
September 27−29, 2018, from 10 a.m. to 7 p.m., September 30, 2018 from 10 a.m. to 5 p.m.
